It was a fairly direct and pointed question, the type of question you’d expect from a woman who has worked on Wall Street her entire career. “If my company supports […]
Tag: Bob Zito
Memories of a funeral…and leadership
There are some things I remember from my childhood. Not a lot…but those that have stuck, stuck well. One is a memory of a funeral service for Walter Kimbrough. Walter […]
Our take on ops for the US Women
The next goal Jersey’s Carli Lloyd may find marketing her World Cup success to be a tougher task Let’s play a game of By The Numbers, soccer-style. The U.S. […]
TABB Forum highlights our blog
NYSE – Once Upon a Time: A Great Brand The NYSE’s big mistake last week wasn’t the software glitch. It was the silence that resonated from a nearly empty trading […]
Once Upon a Time: a Great Brand
Yes, this will be a biased view. In the mid-1990’s we spent time, energy and money building the NYSE into one of the great brands in the world. The result […]
Bob on the NYSE outage
NYSE Says It Wasn’t Hacked, Blames Technical Issue For Trading Halt Trading on the New York Stock Exchange is halted, but the reason for the trading suspension is not because […]
Trying to give back to the FDNY
I’m standing in a midtown firehouse a few weeks ago watching – over a two-hour period – the guys suit up and answer six different calls. Last week, in a […]
Ketchum talks with Bob
The following appeared on “Good Day Ketchum,” a daily column on Ketchum’s employee website. Visit the Ketchum Zito Financial page for more information on the services offered through the new […]
Salvatore J. Cassano Joins Zito Partners’ Board of Advisors
NEW YORK, NY (September 18, 2014) – Salvatore J. Cassano, the 32nd Fire Commissioner of the New York City Fire Department (FDNY), has joined the Board of Advisors of Zito […]
PRWeek on Burger King acquisition
Corporations walk a tightrope on tax-inversion comms Financial communications experts say Burger King has responded well to the political and social media uproar over its decision to move its corporate […]
Two great Americans. So respectful of our relationship with Col. Jacobs
There are people in my life who give me…and our team…great guidance and inspiration. Our Board of Advisors is a group of people who do just that. I encourage you […]
Ketchum Zito Financial coverage
Ketchum Boosts Financial Offer With Zito Partners Alliance NEW YORK — Ketchum has struck a strategic alliance with Zito Partners that aims to bolster the PR firm’s financial communications and […]
Partnering with Ketchum
Ketchum today announced the formation of Ketchum Zito Financial, a new offering from Ketchum that combines the expertise of both our firms to benefit existing clients and provide what we […]
The Truth’s Not Always Easy…
Playing the game on the side of the angels is always fun. Truthinadvertising.org (TINA.org for short), one of our clients, fights the good fight each day, educating consumers about scams, […]
The Other Side of College Athletics
Sports Illustrated has painted an especially damning portrait of college sports in its extensive feature on the Oklahoma State football program (http://sportsillustrated.cnn.com/college-football/news/20130910/osu-introduction/). But there are thousands of college athletes that […]
WPIX Looks at a Great FDNY Program
For more on the FDNY Foundation’s Firefighter for a Day program, visit:
True Teambuilding
I’m always stunned by the “teambuilding” exercises corporations use to energize and motivate management. Some are outstanding…others better suited for the academic scrap pile. One of the best I’ve seen […]
JetBlue teams with the FDNY Foundation
JetBlue CEO Dave Barger talks about a great program offered by the FDNY and FDNY Foundation. Read more here.
Bloomberg’s Betty Liu asks us about Microsoft, and Nasdaq.
Bob Zito, a partner at Zito Partners, talks about Microsoft Corp.’s announcement today that Chief Executive Officer Steve Ballmer will retire within the next 12 months.
CNN invites us in to discuss issues and comebacks
Can Paula Deen make a comeback? Paula Deen’s empire is crumbling. Other celebrities have bounced back from scandals in the past, but can she? Christine Romans, Bob Zito, and Pamela Brown discuss.