PharmaVOICE on Bob’s campaign at BMS
Ad Age on Innovators
Bob Zito featured in Advertising Age’s The Innovators. Covers his work from Bristol-Myers Squibb. Written by Rich Thomaselli.
"Want a Beachhead In the U.S. Market? Get 50 Tons of Sand — German Software Maker SAP Kicks Off NYSE Listing Under Palms on Broad St. "
Robert Zito featured as a “marketing supremo” in The Wall Street Journal