GenTrust COO Zulay Labra in

When These Advisors Hire Talent, Zoom Isn’t Enough

Hiring and managing remote employees requires new initiatives and ingenuity, according to these firm principals.

Late last year, while most of the 30-person staff of Merit Financial’s Alpharetta, Ga., headquarters were working from home, three of the firm’s top brass visited the office to conduct a job candidate’s final interview. While the previous conversations had happened via Zoom, the leadership felt that the position, a vice president of marketing, was high level enough to warrant an in-person meeting. The group gathered in a large conference room, masked and sitting 6 feet apart.